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Our client, Acentrik, a multinational automotive corporation introduced a new offering, a decentralised blockchain data sharing platform, requiring the creation of a distinctive brand identity and a fresh homepage that emphasised its unique selling points to drive user sign-ups. The ultimate goal is to bring their proposition to life: enabling monetisation opportunities by connecting data providers and consumers through a secure and transparent platform.
How can we set them apart from the competition and create a user-focused website that breaks free from the conventional, dry, and technical aesthetics often associated with data marketplaces?
Prioritising user experience, we crafted a unique brand guide that incorporates concept-driven key visuals, distinctive accents, and complementary secondary elements.
Our strategy cultivated a unique brand identity, distinguishing our client from their competitors. It also steered the creation of a customer-centric web experience, enticing visitors to register and explore the platform.
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Our client, Acentrik, a multinational automotive corporation introduced a new offering, a decentralised blockchain data sharing platform, requiring the creation of a distinctive brand identity and a fresh homepage that emphasised its unique selling points to drive user sign-ups. The ultimate goal is to bring their proposition to life: enabling monetisation opportunities by connecting data providers and consumers through a secure and transparent platform.
How can we set them apart from the competition and create a user-focused website that breaks free from the conventional, dry, and technical aesthetics often associated with data marketplaces?
Prioritising user experience, we crafted a unique brand guide that incorporates concept-driven key visuals, distinctive accents, and complementary secondary elements.
Our strategy cultivated a unique brand identity, distinguishing our client from their competitors. It also steered the creation of a customer-centric web experience, enticing visitors to register and explore the platform.
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Speak to us for strategic counsel on insights, branding, marketing, and tech interventions. From injecting new life into your brand or amplifying your marketing reach, our consultants are ready to lend our expertise. Whatever you’d like to chat about, we promise that the first consultation will be on us.
Drop us a line at oh@helloakin.com
